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ABOUT EMLAAK FINANCIALS

"Our aim is to ease you in accessing Pakistan's mutual fund market and assist you in taking informed investment decisions to nurture your savings."

Emlaak Financials is a venture of ITMinds Limited, a wholly-owned subsidiary of the Central Depository Company of Pakistan (CDC). Since ITMinds' inception in 2009, it has been actively involved in the development and implementation of state of the art business automation systems for both the local and international Capital Markets. In 2013, ITMinds also added a Business Process Outsourcing unit in its service portfolio and has been actively providing Back Office Services to the Mutual Funds as well as Retirement Benefit Schemes of various Corporate Companies of Pakistan.  Research and state of the art technology are the hallmarks of its commitment to service, par excellence.

ITMinds' Parent company, Central Depository Company of Pakistan (CDC), is the sole depository in Pakistan credited with implementing and operating the electronic book-entry solution for maintaining securities and their operations. CDC has played an instrumental role revolutionizing the Pakistan Capital Market and has more than two decades of operational experience during which it has consistently spearheaded the digitization drive by launching and operating novel technological solutions for the Capital Market.

With ITMinds' enriched experience and highly professional BPO service portfolio of back office operations along with the privilege of having an in house state of the art IT infrastructure, it has now decided to act as a Digital Distributor for Mutual Funds/Voluntary Pension Schemes (VPS) of various asset management companies. The distinctive feature and technological edge of this service is end to end digitization, from the stage of on boarding of investor up to the stage of investment through online arrangements with various institutions like NADRA and various payment gateways.

Through "Emlaak Financials", the investor will have the liberty to acquaint himself/herself with the analysis and comparisons on a wide range of investment products, thereby empowered to take informed financial decisions based on his profile and risk appetite.

By creating an account through Emlaak Financials, you, as an investor, can avail the following benefits:

  • Information/awareness regarding Mutual Funds
  • Investment Tools like Comparative analysis of different funds, Return Calculator, etc.
  • Simplified online account opening process
  • Hassle-free online investment, redemption and conversion transactions
  • Swift switching between funds and fund managers
  • Consolidated dashboard of investments
  • Online account statement generation
  • Comprehensive information and helpful analytics of all mutual funds
  • Certificates for availing tax rebates
OUR MISSION

Our philosophy is simple: We want to provide the best research and online experience to our customers so that they can take advantage of available opportunities and make profitable investments. By harnessing the power of the Internet, we provide a low cost, convenient, informative and interactive medium to our customers to invest in a wide range of investment products.

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