As conventional investors, we have the inclination to save more and secure our investments to the maximum extent possible. No one wants to risk his hard-earned money, so the security of an investment product is the first thing we analyze while investing. We are fortunate as compared to our previous generations who sought to invest at a time when the capital market was not as developed and the investment products available were not as regulated as they are today.

With the development in the products and their security features, we have the advantage of making wise investments through conscious and well-informed decisions. People are now willing to take more risk to get quicker returns, their disposable income has increased, markets are more developed and far more choices of investment products are available which have not only encouraged investors to invest but also promoted the savings and investment concept as an established norm. One of the most popular product as per investors choice is Mutual funds.